The Product Discovery Canvas applies relevant elements of Collaborative Chartering, Customer Discovery, User Story Mapping, Pretotyping and Lean Startup for product discovery and product validation — on a single page.
Building successful products that customers really want and love is very hard. In fact, most product efforts fail!
Why Product Discovery?
The ‘build and launch’ approach to product delivery costs your organization too much in time, money and lost opportunity!
Why the Product Discovery Canvas?
You want to find out if a product idea is actually what a customer will purchase, use and love!
Why agile Innovation Labs
We focus first on closely observing your challenges and then developing a pragmatic plan for success. We deliver outcomes over output.